Managing your Email Lists

If you’re successfully gathering email subscribers…the work has just begun! Depending on your opt-in strategy, you may have several opt-ins that send your subscribers a variety of FREE bonus materials. Good for them, more work for you.

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Posted in List Building on June 15th, 2008 by Zoey Jordan | | 0 Comments

More Tips for Writing Killer Copy

What’s your hook? What can you say to draw your reader in? You’ve got to have a hook in order to turn your prospects into buyers. Figure out your hook, and craft the rest of your copy to support and lead back to the hook.

Does your copy sound like a conversation? It should! The more conversational in tone, the more engaged your customers will feel. No one wants to ready yet another dry and boring sales pitch.

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Posted in Marketing on June 9th, 2008 by Zoey Jordan | | 0 Comments

Writing Killer Copy

The key to writing copy that sells is knowing your customers, and where they are in the buying process. The five phases your customer goes through before hitting the “buy button” are:

  • Identify: They first identify they have a desire.
  • Search: They search for a solution.
  • Evaluate: Once potential solutions are found, they evaluate each one.
  • Decide: After exploring different options, they decide on one.
  • Purchase: When satisfied with their own research, they make their purchase

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Posted in Marketing on June 6th, 2008 by Zoey Jordan | | 0 Comments

Making Money Online

What’s the secret to making money online? The question that everyone wants the answer to, yes? The answer varies depending on who you ask. Of course there is money to be made online, but should you sell your own product or try your hand at affiliate marketing? (more…)

Posted in Marketing on June 4th, 2008 by Zoey Jordan | | 0 Comments

Twitter as a Marketing Tool

So what tools are you using to get found online? What are you doing to drive more web traffic to your site? The internet marketing gurus all swear by Twitter, so we gave it a whirl. Is Twitter really effective for increasing your online presence? (more…)

Posted in Marketing on June 2nd, 2008 by Zoey Jordan | | 0 Comments

Success Strategies for Your Online Enterprise

It all begins with an idea…a concept. What’s next? Your business started with an idea, and then you created an online presence by either building a website yourself or having one professionally designed. Let’s talk about your idea for a moment. (more…)

Posted in Generating Web Traffic on May 26th, 2008 by zoeyandkatie | | 0 Comments

Getting Found Online

So how can you build organic, natural traffic and get found online? One way to build your online presence is to create mini websites that drive traffic back to your main website. The best tool we’ve found, and by far the easiest, is at www.squidoo.com. (more…)

Posted in Promoting Yourself Online on May 24th, 2008 by zoeyandkatie | | 0 Comments